HEALTH CARE RESEARCH EXPERIENCE
Advanced Eye Care
A three part research project was conducted for strategic planning purposes regarding a proposed new service. The research consisted of two qualitative and one quantitative study that began with 10 one-on-one interviews with Optometrists to begin the strategic planning process. Followed by three focus groups with consumers and 300 telephone interviews with the general public regarding the proposed new service. (9154, 9155, 9156)
American Medical Systems
Five projects consisting of data processing of self-administered surveys to obtain information on prevalence of and procedures used to treat pelvic floor disorders.
American Telecare
Two focus groups to test new product system designed for at home care for elderly/physically handicapped.
Arnold Design Group
100 telephone interviews in each of 4 target markets with older people regarding attitudes and brand awareness for a hearing aid manufacturer. (20135)
Bausch & Lomb
771 self-administered questionnaires mailed to Audiologists and Otolaryngologists in Southeastern United States to provide information for more effective marketing of hearing instruments among dealers. (9102 & 9151)
Blue Cross/Blue Shield
300 telephone interviews with employers regarding health benefits.
Business Dynamics
For Scimed Life Systems
1,200 telephone interviews with cardiac cath lab managers regarding interventional and diagnostic procedures. (9736)
Cardiac Research Committee
One-on-one interviews with Perfusionists and Cardiologists to identify the strengths and weaknesses in the Cardiac Research Committee’s structure and programs for critical decision making and strategic planning. (8915)
CDI
Focus groups to determine new product development.
Children’s HealthCare/Minneapolis Children’s Medical Center
400 self-administered questionnaires mailed to the staff and referring physicians at Children’s Health Care to measure satisfaction with services. (9535)
317 nationwide telephone interviews with Total Quality Managers regarding quality care educational materials. (9422)
Three focus groups with parents to redesign complaint system. (93126)
Crown Therapeutic
One focus group with nurses and physical therapists regarding orthopedic beds. (9969)
Derata Corporation
400 national telephone interviews with insulin dependent adults. (8922)
Diversified Pharmaceuticals
175 telephone interviews on effectiveness of health insurance ad in a retirement magazine.
Two focus groups with Quality Managers to gauge acceptance of asthma and diabetes disease management programs. (9583)
Fairview Hospital & Healthcare Services
Recruit 16 primary doctors for one focus group regarding diagnosis and treatment of vascular disease. (9784)
300 telephone interviews with people residing and working in downtown Minneapolis regarding healthcare options. (9726)
950 telephone interviews with respondents who have a chronic disease, caregivers, and the general public regarding their perceptions and awareness of Fairview Hospital and its entities. (9606)
450 one-on-one interviews regarding the Fairview Hospital newsletter. (9306)
Fairview Hospital & Healthcare Services Cont’d
Five focus groups with front-line workers and middle managers regarding internal communications within the Fairview System. (9210)
400 telephone interviews with active and inactive patients regarding clinic services. (90109)
Fortis Benefits Insurance Company
3 waves of 378 each for a total of 1,134 telephone interviews with providers and claimants regarding satisfaction with and suggested changes for the Fortis Customer Service 800 number. (2003, 2004, 2005)
Gang Carlson Cunico
201 statewide telephone interviews with office managers and receptionists in Optometrist (134) and Ophthalmologist (67)offices regarding accessibility and pricing of services for legislative purposes. 93 were done with the Twin Cities Metro Area and 108 in Greater Minnesota. (90138)
Gillette Children’s Medical Services
200 telephone interviews with teenagers and young adults who are physically disabled to develop a transitional program designed for their needs. (9475)
100 telephone interviews with parents of children who have Juvenile Rheumatoid Arthritis and 100 interviews with adults who had JRA as children regarding a new rehabilitation program. (9315)
30 telephone interviews with physicians for strategic planning purposes. (90139)
202 telephone interviews with parents of disabled adolescents and young adults, as well as young adults themselves to identify potential transitional services which could be offered to them.
A satisfaction survey with 200 parents of children who require the use of braces or wheelchair seats.
Ninety-eight telephone interviews with pediatricians were completed to determine pediatrician’s referral patterns, satisfaction with current referral sources and to discover how Gillette Children’s Specialty Healthcare could improve its services.
HealthEast
Four focus groups with uninsured patients, non-physician healthcare providers and physicians regarding healthcare services. (9724)
HealthPartners/Group Health, Inc.
Two focus groups with Health Partner members, one group of new mothers that had given birth within six months, one group of soon to be mothers. (2013)
Two focus groups with HealthPartners’ members, seniors and non-seniors about prescription medicine. (99105)
Qualitative research regarding usage of certain clinics to decide which alternate clinic they’d use if one closed. (9964)
Five focus groups with physicians, nurses, administrators, receptionists, dentists and pharmacists regarding health care. (9387)
Two focus groups with members through medical assistance regarding expectations and satisfaction of HealthPartners. (9386)
Three focus groups with Group Health members, MedCenters members and non-members regarding restructuring of insurance plan. (9376)
Two focus groups with members and non-members regarding dental plan selection criteria and patient expectations. (9375)
Four focus groups with members of Group Health, MedCenters, and non-members to determine reaction to the merge into HealthPartners. (9358)
54 intercept interviews with women visually screened to be 18-65 years to test print ads on early detection of breast cancer. (9275)
640 telephone interviews with benefits managers. (9139)
A two part, qualitative and quantitative, research project consisting of two focus groups and 104 telephone interviews with benefits managers at companies with 250+ employees to determine what employers are seeking in dental plan options for employee benefits packages. The results will provide information for plan design and more effective marketing. (9116, 9117)
Qualitative secret shopper research to determine how long it takes to schedule appointments for various kinds of physical needs at a variety of practice types. Appointments were made for various physical needs, w/fictitious names and insurance carriers, asking for the next available appointment. They recorded time put on hold, number of transfers, and number of days until appointments. Appointments were cancelled the next day. (9073)
300 telephone interviews with benefits managers and human resource managers at companies with 75+ employees regarding health care plans to determine benefit issues important to employers for use in marketing planning and the annual report. (9013)
500 telephone interviews with members of MADA that are users and non-users of clinics regarding reasons for using/not using GHI clinics. (8832)
225 telephone interviews with specified dental patients regarding attitude and satisfaction level of their dental health plan. (8780)
300 telephone interviews with seniors regarding benefit issues in order to provide information to be used in designing and marketing an HMO plan for Omaha area senior adults. Letters, HMO position/concept statements, plan designs, and a scale sheet were sent to potential respondents prior to them being called. (8676)
335 telephone interviews to determine impact if closing a clinic.
Recruit two focus groups with Pediatric Dental members to discuss dental guidelines. (20106)
Enhance database of 1,567 St. Cloud businesses to be used for lead generation. (20120)
SENIORS PLUS: Numerous qualitative and quantitative projects with seniors on benefits issues. In addition, to determine the wants and needs of senior citizens and viability of Seniors Plus, a health care plan offered by Group Health, Inc and the Ebenezer Society. And to identify the reasons why seniors who had responded to the direct mail efforts recently taken by Seniors Plus, did not join the plan.
HealthOne
250 telephone interviews with women regarding obstetric/gynecological needs. (9366)
Hennepin County Medical Center
1,152 telephone interviews with patients who had failed to show for specific appointments regarding their reasons for failing to appear for their scheduled appointment in order to reduce fails and measure change over time. (9687)
500 telephone interviews with Hennepin County adults regarding the image and awareness of HCMC. (9086)
In Focus Marketing Research
For Allina Health Systems
Three focus groups with Medicaid users regarding the plan. (9779)
Ingenix
392 Fujitsu membership study
Itasca Medical Center
33 telephone interviews were completed with physicians on staff at the Itasca Medical Center to determine physician satisfaction with the center.
Laboratory of Clinical Medicine
105 telephone interviews with administrators, doctors and lab supervisors to provide information for more effective marketing of Laoratory Clinical Medicine’s Mobil Microbiology System, as well as to determine its success feasibility. A mailing of the concept statement and introductory letter was sent to administrators and lab supervisors. (9193)
MVM
Four focus groups with adults ages 20-55 years, 2 groups of males and 2 groups of females. Discussions were held in Philadelphia and Dallas, and focused on fitness, health, nutrition and to access attitudes towards fitness products.
Martin/Williams Advertising
Recruit 22 dentists for in depth telephone interviews regarding dental products. (2032, 2049)
McKesson Medication Management
Outpatient customer satisfaction survey (22050)
Mesabi Regional Medical Center - Hibbing
A two part, qualitative and quantitative, research project that began with two focus groups with women regarding specific women’s health care needs for marketing and strategic planning. Focus group results were used to design the questionnaire for 200 telephone interviews with women to determine where women are currently receiving health care services, awareness of services offered by Mesabi Regional Medical Center and attitudes toward local versus out-of-area services. (9335, 9336)
Medtronic, Inc.
A two part qualitative study consisting of 7 in-depth, one-on-one interviews with orthopedic and neurological spine surgeons and 6 with anesthesiologists to test various ad concepts for use in medical journals. (95139, 9624)
Recruit 10 Cardiologist’s and their assistants for one-on-one interviews. (8779)
Methodist Hospital
A five part strategic planning research project with qualitative and quantitative phases regarding maternity care. The research began with two focus groups of recent maternity care patients. The second phase consisted of in-depth interviews with OB/GYN, pediatrics, and family practice physicians. The information obtained from the qualitative projects was used to design the questionnaire for the third phase, a quantitative project which consisted of 200 self-administered questionnaires mailed to OB/GYN, pediatric, and family practice physicians. The fourth phase involved secret shopping at several hospitals. The final phase was a quantitative project which consisted of 301 telephone interviews with recent maternity care patients regarding their wants and needs of OB/GYN services. (9107, 9108, 9109, 9110, 9111)
Four focus groups regarding emergency services.
Metropolitan-Mt.Sinai Hospital
Three focus groups with women ages 35-60 years old and MMS employees to determine attitudes toward and interest in a clinic or program designed to deal with menopausal issues and other health concerns of women in their mid-life years. (9070)
Minnesota Dept of Health (WIC)
600 statewide telephone interviews with WIC program users.
Minnesota Dept of Health (FAS)
500 metro area telephone interviews regarding public service awareness. (9920)
800 statewide telephone interviews regarding public service awareness. (2068)
Minnesota Dept of Human Services-Chemical Dependency Program
A statewide household survey of drug and alcohol use among adults in Minnesota. A random sample of 2,761 Minnesotans age 18 and over were interviewed in order to provide information on the extent of substance use in Minnesota, how it compares with national figures, and how it varies by region, sex and race. The interviews were conducted in person. (8966)
National Marrow Donor Program
One group with 7 participants: 18-60, no more than 2 with college degrees, mixed races, never have received info regarding or experienced an organ, bone marrow or stem cell transplant to assess areas of improvement for the preliminary patient information packet. To understand the ability of the packet to communicate to a diverse audience. To provide recommendations for revisions to the packet.
15 in-depth phone interviews with bone marrow transplant patients, family members, and friends who requested the NMDP Transplant Center Directory. The goal was to obtain suggestions on how to improve the information presented in the directory as well as the directory itself.
Pearson/National Computer Systems
30 national in depth telephone interviews with psychologists regarding public safety personnel psychological testing to determine how tests are chosen, awareness and impressions of the tests, ad awareness, how they are used, etc. (2085)
For Allina Health Systems
500 telephone interviews with non-responding clinics to verify database information. (9766)
For Fortis Benefits Insurance Company
One focus group and 20 telephone interviews with dental office managers regarding dental claim process. (9758)
For Fortis Benefits Insurance Company
3 waves of 378 each for a total of 1,134 telephone interviews with providers and claimants regarding satisfaction with and suggested changes for the Fortis Customer Service 800 number.
North Country Regional Hospital-Bemidji
300 telephone interviews with patients and non-patients to determine image and awareness. (9201)
North Memorial Hospital
400 telephone interviews with adults 35-65 years old to determine interest level of market segment in cosmetic surgery package. (8568)
Padilla Spear Beardsley
12 one-on-one interviews with Ear, Nose and Throat specialists t determine company name and product name preference among ENT’s as well as to identify the most effective marketing methods for reaching the audience. (9004)
Four focus groups with hearing aid users, hearing-impaired people that don’t use aids, people who live with the hearing-impaired, and Audiologists regarding hearing loss. (9003)
Park Nicollet
Two focus groups in Minneapolis to test proposed names and logos for an established health care provider
Regina Medical Center, Hastings
528 telephone interviews were completed with the general public in specified zip codes to determine the image and awareness of Regina Medical Center, as well as what its market share is. (24073)
Rehabilicare
200 national telephone interviews with Physical Therapists regarding awareness and attitudes of product. (2081)
2 focus groups with Physical Therapists regarding new product design. (20115)
Riverside Medical Center
Two focus groups with care givers of disabled adults.
One focus group with physically disabled adults.
St. Joseph’s Medical Center, Brainerd
Three focus groups with Human Resource Managers, CEO’s and employee’s to evaluate their attitudes regarding the health care providers, as well as the services provided in the Brainerd Lakes Area. (9744)
State Of Minnesota, Veterans Homes Board
Full qualitative research to determine current and anticipated health care needs of the veteran population; recommend program development to meet those needs; and to identify goals, both short and long term, for service delivery by MN Veterans Homes. Multi-methodological approach included; secondary research, 28 in-depth interviews, and 2 focus groups.
TVG
For SmithKline Beecham Pharmaceuticals
Recruit 9 neurologists for one focus group regarding treatment of Parkinson’s disease. (9722)
Walgreens Health Initiatives
Self-administered customer satisfaction survey with customers who received prescriptions by mail.
Telephone customer satisfaction survey with benefit management.
Telephone customer satisfaction survey with home care respiratory equipment customers.
Ward Senior Consulting
Telephone survey with seniors living in the Phoenix area to determine their views towards a senior center and their preferences towards amenities and services offered.
Self-administered survey with residents of a senior center.
Processing 500 self-administered questionnaires from Sheboygan, WI.
Processing 363 self-administered questionnaires.
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